|Location||San Francisco, CA|
|Date Posted||February 13, 2021|
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Our Client is looking for an experienced marketing leader in the Blockchain/Fintech/Identity space, with a track record of strategic product marketing and successful GTM processes. This leader will be working in strong collaboration with engineering, UX, and product management organizations.
Series A Fintech/Blockchain startup that has recently secured several exciting partnerships and investors!
- Develop a marketing strategy, positioning, and messaging for the product
- Develop and lead a team of creative and collaborative people and link performance to overall business objectives
- Develop and execute a go-to-market strategy & plan in collaboration with engineering and product teams
- Develop pitch decks and messaging for potential investors and strategic partners
- Work very closely with the Product team on the GTM strategy
- Be hands-on and tactical at first, then build out the marketing organization as the strategy is developed
- Perform the role of a champion to promote and evangelize the product and new features
- Actively participate in industry events, customer briefings, and advisory boards, and social media communications
- Proven ability to build and lead a marketing team
- The equivalent of 6+ years of marketing experience, with an emphasis on Product Marketing
- Demonstrated experience in creating and executing a strong Go to Market strategy
- Strong organizational and analytical skills, excellent written and oral communication skills, including experience in high-level business discussions.
- Professionalism, dedication, and ability to work in a collaborative team environment.
- Experience in any of the following spaces/industries: Blockchain, Cryptocurrency, Fintech, or Identity.
A competitive compensation package that includes base + equity, as well as competitive benefits.